Engaging Channel Partners with Social Media
Good partners—especially growing partners—don’t just want to be fed leads, they want to learn how to drive leads themselves.
Channel Marketing
Rethinking Social Marketing for the Channel
The key to enabling your partners for social marketing is to provide a stream of relevant content that makes it easy for partners to select, personalize and share in a way that helps them authentically build their own voice and brand.
MDF and Social Media: Turning Likes into Leads
Your job is to give partners the tools, the content, and the support they need to generate leads more efficiently and effectively than they’re doing on their own—or with other vendors.