Stop Talking About "Social"!

Stop Talking About “Social”!

I was talking to a prospect recently about an innovative social media program we’ve been delivering with great success for one of our clients.”That’ll never fly here,” he said, without even getting past the opening line. Why? “The VP who controls the budget is tired of hearing about ‘social’. Can … Read more

Social Media Challenges the Power of the Pentagon

Social Media Challenges the Power of the Pentagon

A new way to play an old game, and a fascinating look at how social media can affect the balance of power in the fight for control over information—and over the hearts and minds of a society—between governments and civilians.