Social Selling is the coordination of Social Reps and Sales Reps to manage the qualification and hand-off of social media prospects in a way that doesn’t undermine your brand experience. Sales Reps convert water flowing over the dam into revenue. Social Reps focus on making sure there’s always a steady supply of water behind the dam.
A digest of recent web posts and trends related to the rise of the hybrid office and remote selling skills. The pandemic has accelerated a trend that was already emerging before remote work became the norm: today’s sales meetings with a prospect are more likely to be 45 minutes with … Read more