Inbound Channel Social Marketing

Enabling Social Marketing for the Channel

Today, SocialRep is launching a new chapter. After years of engineering and product development on social data systems, analytics and curation, we’re bringing all the pieces together in a single platform focused on enabling social marketing for the B2B channel.

enabling social marketing for the B2B channelAs we’ve previewed our solution with analysts over the past few weeks, we’ve heard it called Inbound Channel Marketing, Through-Partner Social Marketing, and Social Channel Marketing. Whatever label you put on it, we’re proud to deliver the first end-to-end platform that enables businesses to empower their partners to engage customers authentically through social media.

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Cloud Marketing contender

LinkedIn vs IBM: Who’s the Real Cloud Marketing Contender?

It makes sense for CRM heavy-weights to continue the migration of marketing applications and infrastructure to the cloud, but the real challenge is actual customer engagement. The battlefield is not your CRM system, it’s the platforms and networks where customers are already engaging

the best kind of market intelligence

Crashing Conferences for Market Intelligence

If you’re looking for new ideas this year or want to practice spotting trends, try crashing conference exhibit halls. Swimming in raw data is often better at sparking inspiration than any packaged presentation.

SocialRep

Blogging the (R)evolution

Today marks a change in SocialRep’s development. We’ve been adding developers to our team, accelerating production, and bringing on new customers from outside our core network.